Perspectives

Eve Forbes is onto something. In eight years, she has transformed Trinity College’s 21 year-old Legacy Giving Program by embracing a new way of thinking about its donors.

Sarah McMaster, Mount Wachusett Community College, and Christopher Pierno, Catholic University of America weigh in on the newest developments in, and ways to use, social media. Interview Transcript Sarah McMaster: So, Chris, let's compare our notes. Which social media channels are you using at your institution, and how are you using the ones that you do choose to be on? Christopher Pierno: At…

A conversation with Brenda Ricard, Associate Vice President, Advancement Operations and Planning, Boston College; Christine Tempesta, Director, Strategic Initiatives, MIT Alumni Association, Massachusetts Institute of Technology Interview Transcript Cynthia Woolbright: Okay. today, we’re going to be talking about strategic planning in advancement John Bryson, author of a book on strategic…

As professional fundraisers, staying current with trends in giving is a prime responsibility. That said, the growing influence of women on philanthropy that began quietly some years ago has become one of today’s hottest topics. With women controlling an ever-greater proportion of private wealth, coupled with the fact that women will be the recipients of as much as 70% of the wealth transferred…

As professional fundraisers, staying current with trends in giving is a prime responsibility. That said, the growing influence of women on philanthropy that began quietly some years ago has become one of today’s hottest topics. With women controlling an ever-greater proportion of private wealth, coupled with the fact that women will be the recipients of as much as 70% of the wealth transferred…

Board Chair Scripps College Interview Excerpts WG: In your view, what are the ideal characteristics of an effective Board Chair, Board Advancement Chair and Chief Advancement Officer with regard to developing a strong, mutually respectful relationship with a president? This is such a great question because it really sets the foundation for any effective relationship. The first things that come to…

Mark Walsh, Chairman of the Board of Trustees; Stephen Dare, Vice President for College Relations, Union College, Schenectady, NY Excerpt from recorded interview with Mr. Walsh and Mr. Dare   WG: In your view, what are the ideal characteristics of an effective Board Chair, Board Advancement Chair and Chief Advancement Officer with regard to developing a strong, mutually respectful relationship…

Yale University relates how a strategic decision to stay the course during the economic downturn that began in 2008—right in the middle of a $3.5 billion fundraising campaign—proved to be a winner.

Andrew A Gossen, Senior Director for Social Media Strategy, Alumni Affairs, Cornell University, and acknowledged expert in social media shares his perspective on how social media is changing the way we engage with our audiences.

Executive Director, Talent Management, Office of University Development at University of Michigan Woolbright Group: Within our advancement programs today, what are the three most critical challenges that hiring managers are facing? What are the actions that our profession might take to adjust, change or transform these challenges into opportunities to hire and retain the best and brightest? The…

Cassie McVeety describes what she perceives as the major factors that are influencing the world of advancement today, including the new graduate-a young generation of graduates who have grown up with social media and technology.

See what Jim Thompson shares with us about he anticipates will be the major trends over the next five to ten years and how he measures success in the field.

Q & A with Tim Cross, Senior Director of Advancement Services, Tufts University

An interview with Julianne Puckett, President, Class of 1991, Mount Holyoke College; Chuck Culp, Form Agent, Class of 2002, St. Paul's School; Angus Christie, Class Agent, Holderness School

Interview with David McMullen, Interim Senior Director of Development; Director of Donor Relations, Catholic University of America

Patricia Jackson, Vice President for Development, Brown University WG: From your perspective, what are the three major trends you see coming in the advancement field over the next five to ten years? PJ: First, the blurring distinction and increasingly permeable boundaries between the for-profit and non-profit worlds. There are new models: Google.org, for example. In addition, we are seeing more…